Email Marketing and Personalization

How to build an email system that actually works. Newsletter strategy, segmentation, automation, Kit, RightMessage, and why real personalization means more than a first name in the subject line. From a Kit user since day one and RightMessage preferred partner who builds these systems for a living.

· Email Marketing and Personalization

Kit Email Marketing Automation: A Complete Guide to Personalized Systems

I’ve been using Kit email marketing automation to drive sales for 14 years. In that time, I’ve generated millions in revenue—largely in part to these systems. It’s not just email marketing. But my understanding of email distribution, automation at scale, and personalization at scale has been a major driver in generating those results. Industry leaders […]

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