How We Built a Personalized Newsletter System for Executive Consultants (using RightMessage and Kit)
A PhD-level executive consultant with elite credentials had multiple high-ticket offers, a diverse audience of CHROs and HR leaders with completely different needs, and published thought leadership sitting unused — but no email system in place. Instead of building a generic newsletter and fixing it later, Dr. Derek Lusk hired my agency to design and […]
Read More →
Automating 41 Offers with Behavioural Targeting (Personalized Email Marketing Case Study)
When a Power User Needs More Than Just Automation Most creators come to us for help with email marketing. Adam Sobel of Cinnamon Snail came to us for advanced Kit personalization. He already had 41+ cooking classes, liquid logic, and complex automations running on Kit. The problem wasn’t that his system didn’t work—it just couldn’t […]
Read More →