· Email Marketing and Personalization
Your Data Isn’t Lying. Your Tags Are.
the tag graveyard I was auditing a client’s Kit account recently. He’s been building his email list for years. Careful about it. He’s the kind of person who stores data the way some people save receipts. You know, in case you get audited by the tax man in 6 years, you got them receipts! So […]
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· Email Marketing and Personalization
How to Personalize Your Email Marketing (and Your Website)
Your Website and Emails Should Work Like Netflix We helped one of our clients increase their conversions by 265%. If you’re a coach, consultant, or creator with an email list and something to sell, this is what’s possible when you stop broadcasting and start personalizing. Their conversion rate went from 24% on an ad campaign… […]
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